
AI Will Kill Marketers!
I am not joking. AI is going to take away your jobs as marketers. Let’s see how:
1. You are a Performance Marketer : Calculate the time it takes you to plan an ad campaign, create a custom audience, set up an ad campaign from scratch, and launch it. It involves the same defined processes over and over again.
AI can do it in 1/10th of that time, tirelessly. And while you can make mistakes—forgetting to exclude a certain audience list, overspending the budget, or other such errors—AI can do it without these silly errors.
2. You are a Social Media Manager : You plan the content calendar for Instagram, plan hashtags, manage postings, and keep track of performance.
AI can do all this and much more with a single click. It can even analyze and present data insights in a much sharper way and at scale.
3. You are a Copywriter : Let’s say it takes you 3 days to deliver the copy for a landing page, and you charge $100. For every change the client requests, it takes another day or two of back and forth. And you can only work on one or two projects at a time.
ChatGPT, on the other hand, can write compelling content for a landing page in real time, along with five other variations in styles and tones. The feedback loop is so short you can get it all done in a few minutes. It can proofread and fact-check for you. Most importantly, it’s absolutely FREE.
So answer me, why should you be paid?
Don’t take it as an offense.
Just dig deep into this question.
If you find the answer to what you can do in your profession that AI cannot, then you will come out of this revolution much more empowered, with AI as a powerful tool at your disposal to make you many times more capable and impactful in what you do.
May you be empowered beyond measure to impact this world for good!


